Students In Professional Sports Series
This was an influencer campaign in collaboration with high-value brands WNBA’s Chicago Sky and Red Bull F1 Academy. I developed a cohesive and dynamic visual design across all three reels in this series, while making sure each one felt distinct and complete. This series reached over 145,000 views on Instagram across the three videos.
Hidden Histories Series
This project allowed my storytelling skills to shine. I worked with a combination of footage I filmed, content provided by faculty, archival photos, and b-roll. I also created and animated the series introduction from scratch.
Top Ten Programs
For this reel, the only prompt I received was to showcase the top ten ASU Online programs in a fun way. I created the concept to tell a complete, engaging story without needing a voiceover.
Student Graduation Experience
We asked a student to document her experience attending graduation. She did not provide any videos talking to the camera, so I used a trending “movie-trailer“ format to pull her footage together into a complete narrative.
Faculty Fun Facts
I conceptualized this short-form series to boost engagement and share-ability while highlighting ASU Online faculty. This format proved successful in reaching a higher number of shares. This specific reel also demonstrates my scripting, animating and voice-over abilities.
Tips for Recording a Video
I created this tutorial video to send to students and faculty that would be producing content for my team to use on social media. I wanted it to be short and memorable, and it did prove to be successful in helping contributors produce higher quality content.